It says Bro on the can.
But this isn't a gatekeeping thing. Cold Bro is for anyone who wants their morning to work harder. Ladies, gentlemen, and everybody in between. If you lift, run, think, or just refuse to drink three separate things before 8am — you're a Cold Bro.
Not another wellness brand
No adaptogens. No ashwagandha. No "clean energy journey." Just cold brew, protein, and creatine doing their jobs.
Built for word-of-mouth
The name is the marketing. The can is the conversation starter. The product is what makes people come back.
Gym bag to office desk
Works at 5am pre-workout. Works at 2pm when the slump hits. One product for every "I need a boost" moment.
Creatine in coffee. Finally.
Everyone takes creatine separately. Nobody's put it in cold brew yet. We did. You're welcome.